Project Management in the Fuzzy Front End

In many organizations the pressure on the product development process (PDP) has increased through the demand of greater product varieties and shorter lifecycles. Organizations aim for a structured way of speeding up the PDP while not loosing effective scoping in the identification of market needs. Often they have succeeded using the stage gate process - or a customized version of it. But even though the execution of an idea has increased in efficiency the search and selection of the ideas in the "Fuzzy Front End" of the PDP resembles great complications to the project management. The "Fuzzy Front End"

Project Management of Incremental Innovations

The Stage Gate Process

In development of incremental innovations organizations aim for a very structured way.