The Affect Heuristic

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Abstract


This is the beginning of the article on the Affect Heuristic


Keywords: Affect Heuristic, Slovic, Bounded Rationality, Somatic Markers

Contents

Background

The Impact of Affect in Decision Making

The Perception of Risk and Benefit

The Affect Heuristic in Risk Management

References

Current -> May change 1. Slovic, P., Finucane, M., Peters, E., & MacGregor, D. G. (2007): The Affect Heuristic. Reprinted from Glivovich, T., Griffin, D., Kahneman, D. (2002), Heuristics and Biases: The Psychology of Intuitive Judgment.

2. Züst, R. & Troxler, P. (2006): No More Muddling Through: Mastering Complex Projects in Engineering and Management.

3. Bazerman, M. & Moore, D. (2013): Judgment in Managerial Decision Making.

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