The strategy choice cascade. Where to play and how to win.
From apppm
(Difference between revisions)
(→Abstract) |
(→Abstract) |
||
Line 1: | Line 1: | ||
Category:''The strategy choice cascade. Where to play and how to win.'' | Category:''The strategy choice cascade. Where to play and how to win.'' | ||
==Abstract== | ==Abstract== | ||
− | The Strategy Choice Cascade is a methodology that analyzes the critical elements of the strategic alternative of interests. | + | The Strategy Choice Cascade is a methodology that analyzes the critical elements of the strategic alternative of interests. Moreover, it a way for a team to visualize and discuss different approaches towards future projects. The Strategy Choice Cascade was designed at Procter & Gamble and is discussed in A. G. Lafley and Roger L. Martin's book 'Play to Win: How Strategy Really Works.' A strong strategy will generate a durable advantage and higher value in the competitive market. This article serves as a guide for articulating a strategy or strategic possibility as an integrated collection of choices that uniquely places a company, project or product in its industry. |
==The strategy choice cascade== | ==The strategy choice cascade== |
Revision as of 15:17, 12 February 2022
Category:The strategy choice cascade. Where to play and how to win.
Contents |
Abstract
The Strategy Choice Cascade is a methodology that analyzes the critical elements of the strategic alternative of interests. Moreover, it a way for a team to visualize and discuss different approaches towards future projects. The Strategy Choice Cascade was designed at Procter & Gamble and is discussed in A. G. Lafley and Roger L. Martin's book 'Play to Win: How Strategy Really Works.' A strong strategy will generate a durable advantage and higher value in the competitive market. This article serves as a guide for articulating a strategy or strategic possibility as an integrated collection of choices that uniquely places a company, project or product in its industry.