Shannon and Weaver Model for Communication

Communication Theory

Common issues

• Perception filters
• Field of experience- what do we share?
• Language (country, industry, discipline)
• Culture and meaning of words
• Body language

Communication Planning

Basic things to consider

• Whom are you targeting?
• What is the message?
• When should this message be communicated?
• Whose responsibility is it to bring out the message?
• What is the desired outcome?

Choosing the appropriate medium

Useful link:

http://communicationtheory.org/shannon-and-weaver-model-of-communication/

Reference of images: Project Management slides